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NYC Wine Bar to San Francisco: How Maryse Cracked the Wine Code Pt. 2
6:01

NYC Wine Bar to San Francisco: How Maryse Cracked the Wine Code Pt. 2

0:00 / 6:01

Tonight's Episode

Some people are trained into wine. Maryse Chevriere talked her way in on pure enthusiasm — and it turned out to be the perfect qualification. In this episode she tells Forrest Kelly how a manager went to bat for her despite her being "green," echoing the philosophy her chef husband lives by: give him someone hungry to learn over someone he'd have to un-train.

From there, Maryse walks through the pivot that shaped her path — leaving New York not because she'd outgrown the wine bar, but because she was ready for a new experience and drawn to the easy access to wine country that San Francisco offered. She admits she wasn't overthinking the cross-country move in her late 20s, which she figures is exactly the right way to make big decisions: try it, and change course if it doesn't work.

The conversation lingers on a standout wine-country memory — a Napa producer pouring an unexpectedly aromatic Grignolino, a grape you rarely see, that felt gloriously out of type for the region — though her heart belongs to cooler-climate Sonoma Pinot.

Then Forrest turns to the main event: How to Sound Wine Smart. Maryse explains how her Instagram account revealed that wine's real barrier isn't the wine — it's the language. People freeze at the shop or restaurant, unsure what they're being sold, and just nod along. Most wine books bury terminology in a tiny glossary at the back; she wanted to flip that, building a fun, visual, genuinely useful resource that reads like a friend talking over a glass rather than a textbook. Forrest praises the book's approachable breakdowns — like how to actually taste a glass of wine — and Maryse sums up her whole mission in a sentence: make it easy to digest, and make it sound human.

For the Wine-Curious listener, this one's a permission slip: you don't need to be trained, and you don't need to fake it. You just need the right words.

@thebestwinepod

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Key Takeaways

  • Maryse Chevriere entered the wine industry through enthusiasm rather than formal training, and was given an opportunity by a manager who valued her eagerness to learn over prior experience.
  • She moved from New York to San Francisco in her late 20s to access wine country and pursue new experiences, approaching the major decision without overthinking it.
  • Maryse identified that wine's main barrier is not the product itself but the language and terminology used to describe it, which causes people to feel uncertain in shops and restaurants.
  • She created a visual, accessible resource that explains wine terminology in a conversational, human tone rather than using traditional textbook-style glossaries.

Frequently Asked Questions

Why did Maryse leave New York for San Francisco?

She was ready for a new experience and drawn to San Francisco's easy access to wine country, not because she had outgrown her wine bar position.

What wine memory does Maryse highlight from wine country?

A Napa producer pouring an unexpectedly aromatic Grignolino, a rarely seen grape that felt out of type for the region.

What is Maryse's preferred wine style?

Cooler-climate Sonoma Pinot.

What problem does Maryse's book address?

Wine's real barrier is the language and terminology used to describe it; her book flips the traditional approach by making terminology accessible and conversational rather than burying it in a glossary.

What philosophy does Maryse's chef husband follow?

He prefers to hire someone hungry to learn over someone he would have to un-train.