Why Joseph Phelps Expanded to the Sonoma Coast — Freestone Vineyards w/ Justin Ennis Pt. 4

Tonight's Episode

Justin Ennis explains that you can't talk about Napa Valley's red table wine history without talking about Joe Phelps, who founded Joseph Phelps Vineyards in 1973 after building a national construction company, Hensel Phelps, with his father's business out of Greeley, Colorado. Phelps released the first vintage of Insignia in 1974, Napa's first Bordeaux-style blend, and was also among the first to varietally label Syrah in California after Prohibition. Working alongside his first winemaker, German immigrant Walter Shug, Phelps experimented widely across varietals including Riesling, Johannesburg Riesling, Pinot Noir, and Syrah, tearing out plantings that didn't meet his standard and starting over until he found the quality he wanted. Justin connects this same relentless pursuit of excellence to the founding of Freestone Vineyards, born from Phelps' love of Burgundy wines and his desire to make a true Chardonnay and Pinot Noir in a cooler climate. That search led the Phelps team to the West Sonoma Coast, where they planted two estate vineyards, Pastoral at 60 acres and Quarter Moon at 40, totaling 100 acres roughly seven to eight miles from Bodega Bay and the Pacific Ocean, complete with a separate winemaking facility and staff dedicated entirely to the Freestone project.

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